With the team at Brink Communications, I was honored to work as Art Director/Senior Designer on a multilingual campaign for the Oregon Health Authority to promote safe habits during COVID in 2020 and then to support vaccination through 2023. This long-running campaign included many elements such as campaign branding, billboards, transit ads, print ads and more. My role was to work closely with the creative team to concept and execute final art and template sets. Art Directing a photoshoot with strict pandemic safety measures in place, while still capturing loving, emotional moments through face masks was no small feat! As this project wrapped up in 2023, we learned our campaign was one of the top-performing public health campaigns across the nation.
Across 3 years, I worked with a variety of great folks, like Creative Directors: Leighann Franson, Audrey Desler, Alex Jackson; Copywriters: Kenya Lewis, Joon Chattigre; Strategists: Marian Hammond, Cody Romero, Tracy Nguyen-Chung; photographers: Justin Katigbak, Celeste Noche.
Art Direction
Out of Home Advertising
Print Design